Ongoing marketing
Marketing that shows up for you, so you can show up for your business.
Social media, content and ads, led by senior marketers who see the whole picture.
Big ambitions need marketing that can keep up.
We’re a studio built in regional New Zealand, so we know what growing businesses are up against. Lean teams, competing priorities and rarely the room for a full-time marketing hire. We also know what it looks like when a business is genuinely ready to grow, and how quickly the right marketing team can change what’s possible.
Before we were a studio, we were the small marketing teams inside those businesses. We know what it feels like to juggle freelancers, part-time hires and disconnected suppliers, each doing their piece without anyone holding the whole picture. Growing businesses don’t need another supplier ticking off tasks. They need people who understand the business, know where it’s heading and feel like part of the team.
So we built our retainers around that. We create a clear growth plan with you, then scale the strategy, execution and team around what the business needs next. Sometimes that means focused support in one area. Other times, it means a wider team managing the whole marketing function while you stay focused on running the business.
The level of support changes as you grow. The people around you don’t. You get the marketing village you need, without having to build it all in-house.
Scalable support that grows with you.
Every business needs a different level of marketing help. That's what our first call is for. We'll walk through where you're at, what's on your plate and recommend the right level of support.
You lead the marketing
Support retainers
Best for: Businesses with a clear strategy and someone internally owning the marketing. You need a specialist hand, senior guidance or extra capacity for the parts you can't carry alone.
Support retainers cover the parts of your marketing plan you don't have time to do or don't have the specialist capability for. That might mean Meta ads that need managing, a campaign that needs building, content that needs sharpening or a strategic sounding board to keep things on track.
You keep ownership of the marketing function. We step in where our expertise will make the biggest difference, and the focus can flex from quarter to quarter.
We lead the marketing
Management retainers
Best for: Growth-ready businesses that need consistent marketing without building an entire team in-house. You're ready to hand the day-to-day work over to senior marketers who understand where the business is going.
Management retainers are for businesses ready to hand over the doing. Depending on your strategy, we can manage social media, content, Meta ads, email, campaigns, shoot direction, reporting and the wider marketing priorities that keep everything moving.
We work to a clear strategy and take ownership of the momentum behind it. You focus on the business. We make sure the marketing earns its keep.
And our toolkit is flexible.
Social media management
Content creation & copywriting
Community management
Reels & short-form video
Photography & video direction
Meta ads
Ad creative
Email marketing
Email flows & automation
Campaign planning & rollout
Trade marketing
Retail & wholesale support
Product launches
Campaign activations & events
Influencer marketing & gifting
PR & media pitching
Partnerships & sponsorships
Landing pages
Reporting & optimisation
Ongoing work, in practice
The work doesn’t stop at launch.
We stay close to the businesses and organisations we work with, carrying the strategy into the campaigns, content and everyday marketing that come next.
Making people feel Whanganui before they book the trip.
A digital-first visitor campaign built on months of social media management and community-building, carrying one destination story across campaign strategy, content and day-to-day social.
Campaign strategy · Social media management · Content direction
View the project
Built from the first idea. Still helping it grow.
From an early product idea to a complete brand and ecommerce launch, our role now continues through content, campaigns, paid promotion, email and new opportunities for growth.
Brand strategy · Ecommerce · Ongoing marketing
View the project
Frequently asked questions
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Every retainer needs a clear, current strategy behind it. If you’ve already completed strategic work, we’ll review what exists and tell you honestly whether it gives us enough direction. If the foundations are missing, we’ll begin with an Artura strategy engagement before taking on the ongoing work. It means every post, campaign and marketing dollar has a clear job to do.
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We agree on the priorities for the quarter, map the work ahead and keep it moving through regular communication, planning and reporting. Depending on your retainer, that might include content calendars, campaign planning, approvals, advertising updates and scheduled check-ins. You’ll know what we’re working on, what we need from you and what comes next.
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Every retainer is shaped around the strategy and what the business needs most. A management retainer might include social media management, content, Meta ads, email, campaigns, reporting and creative direction. A support retainer is usually focused on one or two specialist areas. We scope it clearly so you know what Artura owns and what remains with your team.
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Absolutely. We work with businesses at every stage and we'd rather start somewhere sustainable than overcommit and underdeliver. We can always grow the scope as your business grows.
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Great — we work well alongside internal teams. We can come in at a strategic level, handle the specialist work, or fill the gaps where your team needs support. Think of us as the senior marketing resource your in-house person doesn't have to be.
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Retainers work best when there’s a genuine growth goal, enough internal capacity to collaborate and a willingness to invest in the foundations as well as the visible marketing. We’re probably not the right fit if you’re looking for a few disconnected posts, an ads-only quick fix or someone to simply complete tasks without asking bigger questions.
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Both. We're generalists in the sense that we cover the full marketing mix — but digital is where we're strongest, and it's where most SMEs get the best return. A solid digital presence is almost always the most cost-effective place to focus, and it's what we know inside out.
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We can manage your ad campaigns, yes. Your actual ad spend is defined through the strategy and planning stage — we'll help you figure out what makes sense for your business before anything goes live.
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Once your foundations are in place — strategy, brand, and a website that's doing its job. Retainer work performs best when it has something solid to build on. That's why all our retainer clients come through a strategy engagement first.
Ready to stop carrying the whole marketing function yourself?
Tell us what the business is trying to achieve, what keeps getting pushed to next week and where the marketing feels stuck. We’ll work out the level of support that makes sense and tell you honestly what should come first.
Book a discovery call